Customer Tracking (CRM)

Break the barrier between you and your customers

Transform your sales approach with Baseplan’s Customer Relationship Management (CRM) module. Empower your staff with instant access to customer insights, order history, and communication records. Anytime, anywhere.

Why Baseplan?

A CRM designed for equipment rental and service businesses

Baseplan’s integrated Customer Relationship Management (CRM) module goes beyond reporting. It’s a powerful, easy-to-use tool built to help your sales team nurture stronger relationships, close more deals, and deliver exceptional customer service.

  • Seamless integration
  • Centralised customer history
  • Mobile CRM app
  • Track and report key customer data
  • Identify trends and opportunities
  • Access a single source of truth
  • Automate sales processes
  • Personalise customer interactions 
  • Streamline sales team efficiency

Elevate the performance of your business

Integrating Baseplan CRM across your rental and service operations helps your staff manage contacts efficiently, whether they’re in the office or onsite.

  • Streamline quoting and sales with connected customer data
  • Strengthen customer relationships by giving teams quick access to contact details, order history, and quote information
  • Boost mobility and productivity with Baseplan CRM for iPad, without the need for additional servers or middleware

Make better decisions with better data

Equip your team with accurate, real-time customer information to support smarter business decisions.

  • Detailed reporting and analytics to validate budgets and track performance
  • Customer insights that drive growth and optimise marketing strategies
  • Centralised communication archives for quick reference and informed decision-making

Enhance customer support

With automation and integration at its core, Baseplan CRM ensures your customer service is as strong as your sales team.

  • Deliver faster, more personalised support with complete visibility of customer accounts
  • Improve sales team efficiency by streamlining workflows
  • Make CRM part of every salesperson’s daily routine to ensure consistent, high-quality customer interactions

One central information repository

Harmonious system integration allows your staff to access and edit information anytime, anywhere.

  • Unified system integration keeps data consistent and connected
  • Centralised customer records ensure quick reference for all communications
  • Real-time CRM access lets your team create, edit, and view data on-the-go

‘Baseplan continues to provide a tightly integrated product supporting the critical functions of our business. The value lies in the partnership, where we work closely with Baseplan on rental industry solutions tailored to meet our requirements.’

Stuart Dean – Kennards Hire

For over three decades, Baseplan has been the unwavering choice for companies serious about profit and embracing evolving technology. As a leader in true ERP software, we’re here to elevate your rental business with cutting-edge solutions.

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Unlock Your Rental Business' Potential

1

Answer a few questions about your business. It should only take a few minutes.

2

Our support team will reach out to confirm your interest and discover a bit more about your business.

3

A member of our sales team will take you on a guided tour of the Baseplan software.